Amazon Couchland
The Challenge
To build upon the success of This Week on Fire, Epic Signal a was tasked with developing an Always On Social Strategy, rooted in content discovery, entertaining dialogue, and deep dives into super fandoms.


The Approach
Create a regularly scheduled, modular series called Couchland, that gives Amazon Fire TV the flexibility and creativity to talk about content in authentic and delightful ways. Couchland is made up of 4 rotating segments that allow us to talk about all things happening in streaming, while showcasing Alexa skills and device value in relatable situations.