method Content

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The Challenge

People don’t think cleaning can be fun, creative and connect with their values. method wanted to enlighten the world that there’s good inside and help them find their method via people they know and trust.




The Approach

We amplified the brand campaign with an influencer campaign to extend our media flight and reach consumers across the brand’s biggest social channel– Instagram. Six micro and mid-tier Instagram influencers in the design, art/photography, pets and parents space were enlisted to create campaign content featuring method products.